Competitive Research & Monitoring

Deep-dive analysis of your competitive landscape with ongoing monitoring and alerts.

  • Market positioning analysis
  • Feature comparison
  • Pricing intelligence
  • Real-time updates

Battlecards & Positioning

Strategic messaging and positioning documents that help your team win deals.

  • Win/loss battlecards
  • Messaging frameworks
  • Positioning strategy
  • Sales enablement

Win/Loss Analysis

Structured interviews and analysis to understand why deals are won or lost.

  • Customer interviews
  • Analysis reports
  • Pattern identification
  • Actionable insights

Market Intelligence

Comprehensive market reports and trend analysis for strategic planning.

  • Market landscape
  • Trend analysis
  • Growth opportunities
  • Strategic recommendations

Cross-Functional Impact

Our competitive intelligence recommendations help every team make better decisions

Product & Engineering

Recommendations for product and engineering teams to shape the roadmap and product development decisions based on competitive gaps and opportunities.

Business & Leadership

Recommendations for business and leadership teams to shape partnerships, acquisitions, and strategic initiatives based on market intelligence.

Product & Growth Marketing

Recommendations for product and growth marketing teams to shape messaging and positioning strategies that differentiate from competitors.

GTM & Sales

Recommendations for go-to-market and sales teams to shape talking points, pitch strategies, and competitive positioning in deals.

Our Process

How we deliver competitive intelligence that drives results

1

Discovery & Planning

We start by understanding your business, competitors, and strategic goals. Together, we define the scope and success metrics for your competitive intelligence program.

2

Research & Analysis

Our team conducts comprehensive research using a mix of primary and secondary sources. We analyze data, conduct interviews, and gather insights from multiple channels.

3

Synthesis & Strategy

We synthesize findings into actionable insights and strategic recommendations. Our deliverables are designed to be immediately usable by your team.

4

Implementation & Support

We help you implement insights across your organization. From sales training to strategic planning, we ensure your team can act on the intelligence.

Client Results

The impact of expert competitive intelligence

35%
Increase in Win Rate

B2B SaaS company improved win rates through strategic battlecard implementation and sales training

6 Months
Time to Market Advantage

B2B SaaS company identified market opportunity ahead of competitors through trend analysis

$2M+
Revenue Impact

Growth-stage startup repositioned against competitors, resulting in significant revenue growth

Consulting Packages

Flexible engagement models to fit your needs

Strategic Assessment

$15K
One-time engagement

Perfect for getting started with competitive intelligence or addressing a specific competitive challenge with actionable GTM assets.

  • 1 product vs. top 3 competitors
  • Competitive landscape analysis
  • Feature comparison & ratings
  • GTM rebuttals & talk tracks
  • Battle card one-pagers (ready-to-use)
  • 1-week delivery
Get Started

Enterprise Program

Custom
Annual contract

Full-service competitive intelligence program for enterprise teams with complex needs.

  • Dedicated CI analyst
  • Custom research projects
  • Executive briefings
  • Team training and workshops
  • Integration with your tools
  • Slack CI support and collaboration
Contact Us

Available Add-Ons

Enhance any package with specialized services

Strategic Intelligence

  • Additional competitor analysis
  • Additional product analysis
  • Market trends analysis
  • Win/loss buyer interviews

Strategic Recommendations

  • Product recommendations
  • Marketing & growth recommendations

Team Enablement Training

  • Sales enablement training
  • Product enablement training
  • Marketing/growth enablement training

Add-on pricing varies based on scope and requirements. Contact us for a custom quote.

Ready to Outsmart Your Competition?

Schedule a free consultation to discuss your competitive intelligence needs