Competitive Intelligence for Sales & Revenue Teams

Real-time battlecards, competitive insights, and win strategies that help your revenue team close more deals. From discovery to close - give your sales team the competitive edge they need.

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Outdated Intelligence. Lost Deals.

Manual research, outdated battlecards, and lost deals - this is the reality for most sales teams.

Manual Research

Sales reps spend hours researching competitors before big calls instead of selling.

Outdated Battlecards

Battlecards are outdated within days of being published as competitors move fast.

Intelligence Scattered

Competitive intelligence lives in scattered Slack threads, old emails, and forgotten PDFs.

Revenue Left on Table

Lost deals. Missed quota. Revenue opportunities slipping away to better-prepared competitors.

Win Deals with Real-Time CI

Real-time competitive intelligence that meets your sales team where they work - in Salesforce, on Zoom calls, in Gmail, on Slack. Not another tool to remember. Not another PDF to download. Competitive intelligence embedded in your sales workflow.

Stop Losing Deals. Start Winning with Real-Time CI

Discover Competitors Before They're Mentioned

Don't wait for prospects to bring up competitors. CIx identifies which competitors might enter your deal based on your product, industry, and deal size.

  • Prep for competitor objections before first calls
  • Position against likely competitors from discovery
  • Never be caught off-guard by competitive mentions

Real-Time Battlecards That Never Go Stale

Forget quarterly battlecard updates. CIx battlecards update automatically when competitors change pricing, launch features, or shift positioning.

  • Generate battlecards in 60 seconds
  • Automatic updates when competitors move
  • Always-current competitive intelligence

Win with Strategic Positioning

Get winning talk tracks, objection handlers, and differentiation points for every competitive scenario.

  • Know exactly what to say when competitors come up
  • Consistent messaging across your team
  • Confidence in competitive conversations

Ask Discovery Questions That Win

CIx suggests strategic discovery questions that expose your competitors' weaknesses while highlighting your advantages.

  • Control the conversation from discovery
  • Surface pain points competitors can't solve
  • Frame evaluation criteria around your strengths

Meet Your Team Where Deals Happen

CIx embeds directly into your sales workflow - Salesforce, Gmail, Zoom, Slack, Gong. No context switching required.

  • CI in Salesforce opportunity records
  • Competitive prompts during Zoom/Gong calls
  • Instant answers in Slack & email

Competitive Intelligence for Sales Enablement Leaders

Automate Battlecards, Scale CI Across Your Team

You spend weeks creating the perfect battlecard. It's thorough, well-researched, and formatted beautifully. You roll it out to the sales team with enthusiasm.

Sound Familiar?

The competitor launches a new pricing tier the next week. Your battlecard is already outdated.

A rep asks a question that's answered in the battlecard - they clearly haven't read it.

Another rep creates their own "updated" version, now you have inconsistent messaging.

How CIx Solves This

Automated Battlecards

Generate comprehensive battlecards in 60 seconds using AI. Role-specific battlecards for every team.

Automatic Updates

Keep battlecards current without manual work. Updates when competitors move.

Usage Analytics

See which battlecards are viewed, used in deals, and driving wins.

Self-Service for Reps

Empower reps to find competitive answers themselves. Reduce requests by 80%.

Competitive Intelligence for SDRs & BDRs

Prep for Calls in Seconds, Not Hours

You've got 5 discovery calls today. Each prospect is evaluating different competitors. You've got 10 minutes between calls to research each one.

Sound Familiar?

  • You spend hours researching competitors before calls instead of focusing on outreach.

  • Every prospect evaluates different competitors - you can't prep for every scenario.

  • You wing discovery questions because you don't have time to craft strategic, competitor-specific angles.

How CIx Solves This

Instant Account Prep

Get account-specific competitive intelligence in 30 seconds based on prospect industry and size.

Competitor Lookup

Search any competitor and get instant, relevant intelligence with key differentiation points.

AI Opening Angles

Get personalized, competitor-aware opening angles for every call. Position from minute one.

Discovery Questions

Pre-built questions that expose competitor weaknesses while highlighting your strengths.

Competitive Intelligence for Account Executives

Close Competitive Deals with Real-Time Intelligence

You're deep in a competitive deal. The prospect just mentioned your main competitor. You need to differentiate confidently and understand exactly where you have competitive advantage.

Sound Familiar?

  • You're caught off guard when a prospect mentions a competitor you didn't prep for.

  • You lose deals because your competitive positioning is based on outdated information from last quarter.

  • You waste time digging through PDFs and Slack threads when you need competitive intelligence most - during live deals.

How CIx Solves This

Deal-Stage Insights

Context-aware competitive insights tailored to exactly where you are in your deal cycle.

Live Deal Support

Real-time competitive intelligence during active calls and deal conversations when you need it most.

Avoid Landmines

Avoid common competitive traps, positioning mistakes, and deal-killing objections before they happen.

Win/Loss Insights

Learn from past competitive deals. Understand what works, what doesn't, and how to improve.

The ROI Your Sales Team Needs

Sales teams with real-time competitive intelligence see measurable performance improvements

25-35% Faster Deal Cycles

Close deals faster with real-time competitive intelligence vs. quarterly battlecard updates

15-25% Higher Win Rates

Win more competitive deals with structured competitive intelligence programs

70-80% Less Research Time

Reduce time spent on manual competitive research, giving reps more time to sell

Real Impact for Your Team

SDRs & BDRs

Prep for calls in minutes, skip hours of competitive research

Account Executives

Win 15-20% more deals with better competitive objection handling

Enablement Leaders

Create battlecards in 60 seconds instead of 2 weeks

Competitive Intelligence for Your Entire Team

Sales doesn't operate in isolation. Give your entire go-to-market team competitive intelligence

For Marketing Teams

Help your marketing team differentiate your brand with competitive positioning, messaging intelligence, and campaign insights.

Explore Marketing Solutions

For Product Teams

Give your product team competitive context to build winning products and prioritize roadmaps with feature gap analysis.

Explore Product Solutions

For CI Teams

Transform your CI team from manual researchers to strategic enablers with automation and self-service intelligence.

Explore CI Solutions

Solve Specific Sales Challenges

Explore competitive intelligence solutions for specific sales use cases

Sales Enablement

Automate battlecard creation, keep content current, and scale CI across your revenue team

Learn more →

Battlecard Generation

Generate comprehensive, role-specific battlecards in 60 seconds using AI

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Win/Loss Analysis

Understand why deals are won or lost with competitive intelligence and pattern detection

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Frequently Asked Questions

CIx is built for real-time competitive intelligence with AI at its core. While traditional CI tools require manual content creation and updates, CIx automates battlecard generation, monitors competitors 24/7, and updates intelligence automatically. We also embed directly into your workflow (Salesforce, Slack, Gong) rather than being a separate platform. Traditional tools are designed for CI teams to create content. CIx is designed for every team to access intelligence.

Most sales teams are up and running the same day. Add your competitors (or use AI discovery), generate battlecards, integrate with Salesforce/Slack, and start enabling your team within hours. No lengthy implementations or training required.

Yes. CIx integrates with Salesforce, HubSpot, Slack, Microsoft Teams, Gong, Chorus, and major sales enablement platforms (Highspot, Seismic, Guru). We meet your team where they already work, embedding competitive intelligence directly into their daily workflow.

CIx monitors public sources (competitor websites, product updates, pricing pages, press releases, reviews, social media) and can also integrate your internal data sources (sales calls, win/loss interviews, internal docs, CRM data). You control what intelligence is tracked and how it's organized.

CIx offers flexible pricing based on team size and features. Most sales teams start with our Team plan, which includes automated battlecards, real-time monitoring, and core integrations. Enterprise plans include custom integrations, advanced analytics, and dedicated support. Contact us for detailed pricing.

No. CIx is designed for sales teams to use directly without requiring a CI team. However, if you have a CI team, CIx amplifies their impact by automating research and distribution, letting them focus on strategy instead of manual updates.

CIx uses source-verified intelligence with citations for every claim. You can review sources, edit content, and add internal context. Think of CIx as an intelligent research assistant that drafts content 80-90% complete, which you can refine and approve before distribution.

Yes. CIx supports custom battlecard templates, brand guidelines, tone of voice, and role-specific formats. You can create different battlecard types for SDRs, AEs, leadership, or customer success teams - all auto-generated from the same intelligence.

The Competitive Intelligence Your Sales Team Needs

60s
Generate a battlecard
24/7
Competitor monitoring
80%
Reduction in CI requests

Ready to Win More Competitive Deals?

Start giving your sales team real-time competitive intelligence today.